India is seeing a strong rise in demand for eco-friendly textiles and natural dyes, both in domestic markets and for exports. As global buyers look for sustainable and bio-based clothing, the Indian government is taking several steps to support the manufacturing and export of green fibres and garments.
The Ministry of Textiles is running a pilot project called “Eliminating Hazardous Chemicals from the Apparel Fashion Supply Chain in India.” This project is being implemented across eight textile clusters and four fashion houses. Its main goal is to reduce harmful chemicals, promote organic and eco-friendly fibres, and create awareness among consumers about sustainable clothing.
To strengthen sustainability efforts, the Ministry has also formed an ESG Task Force. This group discusses key issues related to sustainable production, certification, and exports. It also supports industry-focused programmes such as Circular Samvaad and the Cluster Exchange Mechanism, which encourage domestic manufacturing, better quality standards, and responsible production practices.
The government is working closely with institutions like the Indian Council of Agricultural Research – Central Institute for Cotton Research (ICAR-CICR) and the North Indian Textile Research Association (NITRA). These partnerships focus on improving organic farming methods, increasing the supply of bio-fibres, and developing naturally coloured cotton. New seed varieties of coloured cotton have also been released for commercial farming.
To promote the use of natural dyes, the government is offering financial support under the National Handloom Development Programme. This includes help for setting up dye houses and promoting vegetable and natural dyes. Three research projects on natural dyes have also been approved.
The India Handloom Brand (IHB) initiative highlights high-quality handloom products with zero defects and minimal environmental impact. Products made with natural dyes are registered under this brand.
At Bharat Tex 2025, organic fibres like cotton and milkweed, along with natural dyes, were showcased to increase awareness.
In addition, farming schemes like PKVY and MOVCDNER promote organic cultivation through cluster-based support, covering production, certification, and marketing. Together, these efforts are helping India lead the way in sustainable fashion.
