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YouTube Adds AI Search for Travel and Shopping

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YouTube has launched a new AI-powered search feature to help users find better and quicker results, especially when searching for travel, shopping, or local activities.

This new feature shows an AI-generated search results carousel. It includes a row of video thumbnails along with a short summary written by AI. For example, if someone searches for “best beaches in Hawaii,” the AI will show videos of popular spots, snorkeling, and trip tips — all in one place.

This feature is currently available only for YouTube Premium users in the US, but it will soon be rolled out to more users, including non-Premium users in the US.

The update is very similar to Google’s AI Overviews, which summarize web results using artificial intelligence. YouTube’s version does the same but focuses on videos. The goal is to make content discovery smarter and faster for users, especially in categories like travel planning or product buying.

YouTube first introduced AI tools in 2023, allowing users to get more insights about videos while watching. Now, it’s expanding that effort with this smart search update. The AI carousel not only lists related videos but also gives a quick overview of key points, saving time for users who want fast answers.

This move is part of YouTube’s larger plan to use AI to improve user experience. With millions of videos available, AI helps filter the best ones for your needs — whether you’re looking for vacation advice, product reviews, or things to do nearby.

The company is also working on a conversational AI tool that lets users ask questions and get replies while watching a video. This tool, first tested last year, will also be expanded to more users soon.

YouTube is betting big on AI to make the platform more useful, interactive, and time-saving for everyone. As more updates come, video searching could soon feel more like chatting with a smart assistant.

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